{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Sales Transformation Podcast","title":"#142 – How to build better B2B relationships with relationship mapping w/ Dr Ryan O’Sullivan","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/6bc369c2\"></iframe>","width":"100%","height":180,"duration":3916,"description":"It’s a pre-GST special this week on The Sales Transformation Podcast as Phil is joined by Dr Ryan O’Sullivan, Global Account Manager at Introhive. \n \nRyan returns to the show to discuss his new book on B2B relationships and how relationship mapping can help to turn you into a trusted partner in the eyes of your customers. \n \nHighlights include:  \n[09:27] – Why do relationships matter? \n[23:45] – Mutual disclosure can both you and your client build a stronger network \n[41:11] – A three-step process for developing relationships \n \nIntrohive are very kindly sponsoring Global Sales Transformation XIX on 28th November, and Ryan will be speaking at the event. There are still a small number of tickets left if you want to hear him and the rest of our amazing speakers! \n \nRyan's new book, Building B2B Relationships, is available to pre-order at Kogan Page. \n \nConnect with Philip Squire on LinkedIn \nConnect with Dr Ryan O'Sullivan on LinkedIn \n \nJoin the discussion in our Sales Transformation Forum group. \n \nMake sure you're following us on LinkedIn and Twitter to get updates on the latest episodes! Also, take our Mindset Survey and find out if you are selling to customers the way they want to be sold to today. \n ","thumbnail_url":"https://img.transistorcdn.com/ifCUh3xhLCfghaJaswDcrRSrjrUSXbXkbwJtqg3lpAw/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS82NzQ5/OTE1YTQ3NGU2ZmUy/Njc0ZGUyODgzM2Q3/YTZjZS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}