{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Six Figure Gutter Cleaner","title":"EPISODE 211 - Re-Investing Into Marketing:  Don't Eat Your Seed.","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/6d9cb1c2\"></iframe>","width":"100%","height":180,"duration":718,"description":"In this episode, I talk about the importance of re-investing into marketing, and I make the following points:We need to have a marketing plan beyond just depending upon word of mouth referrals.We need to keep back a portion for our earnings for marketing.We need marketing vehicles that are effective and scalable.","thumbnail_url":"https://img.transistorcdn.com/Fwmh5B-VUBbXPrlWxspL7pZgDYfWIc-v_rDjq4ATr2o/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kYjZi/MDUzNGFhMTcyZmJk/ZmQzM2U5MWY0MjYy/ZWIxOC5qcGVn.webp","thumbnail_width":300,"thumbnail_height":300}