{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Trendy Words","title":"Episode 1: \"Innovate\" - Sarah Catherine Jones","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/6e89dd8f\"></iframe>","width":"100%","height":180,"duration":1758,"description":"For our first episode, we are taking on \"innovate.\" A word so overused and abused that it's been used to describe a cheese sandwich.Our guest is copywriter Sarah Catherine Jones, who breaks down how and why innovate is such a poor word to describe what many businesses do, and how to figure out what to write or say instead.Sarah can be found on LinkedIn and via her website.","thumbnail_url":"https://img.transistorcdn.com/DSX-6r-YQWqqceQSl_z9ZmFhgsrFY0viwslMebOximk/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS83MmVm/NDQ0YzEzODQ4ODhh/YjZjYmE0MzMwOGVl/MmRmYS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}