{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Sales Transformation","title":"#393 S2 Episode 262 -  IT’S STORY TIME! Discovering The Selling Power Of Storytelling With Ravi Rajani","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/6ff13a91\"></iframe>","width":"100%","height":180,"duration":590,"description":"DITCH THE FEATURE SELLING AND START STORYTELLING.\n\nMany sellers are too focused on the features, the benefits, and the scripts are getting too boring. It’s time for some storytelling to get the message across.\n\nRavi, Founder of Ravi Rajani Consulting is here to discuss the power of storytelling and how it can be a game changer for you, listen up only here in Sales Transformation.\n \n\nJazz up your sales mindset with Kevin Dorsey aka KD and some of the brightest minds in sales in Live Better Sell Better!\n\nStop sending boring sales e-mails or videos and start sending catchy GIFs and Memes with VIDU.io!\n\nPower up your podcast experience by joining our Free Podcast Community!\n\nHIGHLIGHTS\n\nBuild relationships with stories\nBecoming a storyteller\nYou shouldn't make up stories\nFind the million dollar problem\nIt's all about the delivery\nWrap your story on the prospect's problem\n\nQUOTES\n\nCollin - Don’t sell, there are stories to tell: \n“Ditch feature selling and start storytelling so they can increase their ACV, reduce their sales cycle and win relationships for life.”\n\nRavi - Shut up if you’re just making it up: \n“You're not going to have a conviction in what you're saying. It's just not ethically moral.”\n\nRavi - It’s all about the delivery of the story: \n“A lot of people feel like their stories are boring when actually it's just framing and the way they describe it, and the way that they share the story. That's a game changer.”\n\nConnect with Ravi and learn more about what he’s been working on!\n\nAbout Ravi\nAbout Ravi Rajani Consulting\nRavi Rajani Website\n\nConnect with Collin and find out what’s new in Sales Transformation and other things he’s up to:\n\nAbout Collin\nAbout Salescast\nSalescast Community\nSales Transformation\n\nWanna kick off your own kick-ass podcast?\nAlready have one? How about growing it, or even monetizing it?\n\nLET’S TALK.","thumbnail_url":"https://img.transistorcdn.com/gT3LxgFsrQd19O2qQau5fvzVHa5lubjdb8QL-8RKUDU/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS82OWNm/MDFlMzMyYjc4NGVl/MjdhYTA5MjA2ZTdh/MTdiNy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}