{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Selling From the Heart Podcast","title":"Your Biggest Competition Is You featuring Collin Henderson","html":"","width":"100%","height":180,"duration":1993,"description":"Collin Henderson is a mental performance coach, speaker, author, and founder of Master Your Mindset, where he helps leaders, sales professionals, athletes, and organizations unlock peak performance by mastering the inner game.\nDrawing from his experience as a Division I athlete, top-performing medical sales professional, and national sales trainer, Collin focuses on mindset, leadership, culture, and sales psychology. A seven-time author and host of the Master Your Mindset podcast, his training has been used by organizations including Nike, Microsoft, Salesforce, Amazon, Zillow, and the Los Angeles Dodgers.\nThrough his coaching, speaking, and writing, Collin helps people strengthen confidence, resilience, self-awareness, and the mental habits required for sustainable high performance.\nSHOW SUMMARY\nIn this episode of Selling from the Heart, Larry Levine and Darrell Amy welcome mental performance coach Collin Henderson to explore the psychology behind sales performance and why mastering your inner game is essential to sustainable success.\nCollin begins with a simple philosophy: “Never sell, serve.” He challenges sales professionals to move from an “I-centered” mindset to a “we-centered” approach focused on curiosity, value, and helping customers succeed.\nThe conversation explores how limiting beliefs, self-image, confidence, resilience, and self-talk influence performance long before sales techniques are put into action. Collin also introduces The Oz Method, connecting the brain to belief and curiosity, the heart to emotional connection, the lion to courage and vulnerability, and the yellow brick road to the habits and systems that make success repeatable.\nUltimately, Collin challenges sales professionals to examine the stories they repeatedly tell themselves. Your strategy matters. Your skills matter. Your market matters. But your biggest competition may still be you.\nKEY TAKEAWAYS\nNever sell—serve. Shift from an “I-centered” mindset to creating meaningful value...","thumbnail_url":"https://img.transistorcdn.com/n0ZRdDRG3wDfbthdUV_eFsMqptVAYkz5BxmFn3LZimI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8xOTcw/NWMwNmUwYTM4MTNj/OTUwMTkzNzZkYzRj/NGEwMC5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}