{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Feeling Content from Loft One12","title":"04: Building a brand that actually means something with Danielle Clarke","html":"","width":"100%","height":180,"duration":3546,"description":"In this episode of Feeling Content, Shaun Taylor sits down with Brand Consultant and Advisor Danielle Clarke to talk about what it really means to build a brand that actually means something.Danielle helps businesses get clear on who they are, what they stand for and how they show up. In this conversation, we go beyond logos, colours and surface level aesthetics to explore the deeper parts of brand. The feeling people get from your business, the experience you create, the problems you solve and the trust you build over time.We also talk about why brand clarity should come before content, why posting more is not always the answer, and how visibility can play a huge role in credibility.Danielle shares her thoughts on personal brand, why people connect with people, and how founders often shape the way a business is seen. We also get into the realities of running a business, setting boundaries, becoming a parent and why work life balance might not really exist.If you are a founder, business owner or marketer trying to create content that feels more meaningful, this episode is a great reminder that your brand is not just what people see. It is what people feel, remember and trust.Watch or listen now wherever you get your podcasts.Danielle Clarke Creative Official site: https://danielleclarke.uk/Danielle on LinkedIn: https://www.linkedin.com/in/danielle-clarke-brand-strategy-consultant/CONNECT WITH SHAUNLoft One12 Official website: https://www.loftone12.co.uk/Connect with Shaun here: https://www.linkedin.com/in/shauntaylor1/","thumbnail_url":"https://img.transistorcdn.com/7uXxRXf8lsEgMgq6UmcVcypVzxwHAiXp7lMFQBdx7xU/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9iYzIy/NzYwNGY0YjQ2YmMw/NDhiYjU3MmQ0OWY5/Y2NlZi5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}