{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Floral CEO","title":"Overcoming pricing objections - Mini Episode","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/7296ce37\"></iframe>","width":"100%","height":180,"duration":1038,"description":"Jen has advice on how to confidently handle pricing objections in the floral business. This episode covers pricing transparency, practical ways to educate customers on costs associated with floral arrangements and bouquets, tips for communicating value, and methods to handle potential clients seeking cheaper alternatives. Jen stresses the significance of not undervaluing your work and maintaining your cost standards, without losing professionalism in discussions with clients.00:00 Introduction and Topic Overview00:12 The Struggle with Pricing in Floristry02:57 The Importance of Pricing Transparency04:01 Dealing with Clients with Unrealistic Budgets07:36 Educating Clients about Floral Budgets12:21 Addressing Quotes from Other Florists14:26 Standing Your Ground and Closing the Sale15:50 Conclusion and Encouragement","thumbnail_url":"https://img.transistorcdn.com/FHz-UgopUhJpJn1O-4JHblhUpmcOM1-ut37jvDGyuz8/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS84ODcz/NzBkZGFkZjUyZjU5/ZTk5ODAxMTAzZjFj/NDIzNS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}