{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The STRONG Roofer™ w/ Adam Bensman","title":"Google Leads DOWN For Roofers: Here's Why & What To Do","html":"","width":"100%","height":180,"duration":1895,"description":"This might explain why Google leads are down. \nIt appears that Google has quietly updated how organic rankings work. \n \nPage 1 results are now different for everyone. We even did a screen-share to showcase how the same exact search term is showing different page 1 results. \n \nThis signals a big shift in SEO practices, and unfortunately the best practices of yesterday could actually be hurting your ranking today. \n \nI know it’s frustrating because many roofers have invested heavily into SEO and waited years to start ranking higher. \n \nI sat down with RSA Mentor, Kody Landals to talk through what’s changing and what you can do about it. \nYou’ll want to watch this full interview to learn: \n \n1) What Google did with organic search results\n2) Recommended website updates to convert more visitors into leads\n3) Pro tips for lead generation in this new landscape  \nP.S. If you want help becoming the “GC of your marketing,” come join us inside the Roofing STRONG Alliance™. We’re helping roofers understand their numbers, improve conversions, and adapt as the market changes. Learn more at https://rsa.pro/\n=============\nJoin The Roofing STRONG Alliance by TAMKO™ (RSA): https://rsa.pro/\nExclusively available to The TAMKO Edge® Certified Contractors at no additional cost.\nFREE Starter Membership (RSA): https://rsa.pro/free\nPODCAST\nApple Podcasts: https://apple.co/3fSQiev\nSpotify: https://bit.ly/3eMAqJe\nFOLLOW\nFacebook\nInstagram\nTikTok\nLinkedIn\nThe views and opinions expressed are based on Adam's long tenure and personal experiences as a roofing service consultant prior to coming to TAMKO as well as Kody's personal experiences in the roofing industry and as a Mentor in the Roofing STRONG Alliance by TAMKO™ community. As such, their views are intended for general informational purposes only and should not be considered professional advice regarding insurance, financing, legal matters, compliance, or business transactions. Communication techniques demonstrated are intended solely...","thumbnail_url":"https://img.transistorcdn.com/PaHOnvzPtAbZuaDqKsH4zhz8OxPaxPTyVAt8o8SBBks/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lNjAw/ZDMwMzVlODc3ZjI1/MWVlOWMzMGI5Nzli/ZDY0My5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}