{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Prospecting on Purpose® with Sara Murray","title":"How to Grow Your Business by Putting Service First","html":"","width":"100%","height":180,"duration":2644,"description":"What if growing your business was less about pushing for the sale and more about making it easier for people to buy?\nChris Bird, General Manager of Saybrook Point Resort & Marina, joins Sara Murray to explore how service, integrity, thoughtful follow-up, and strong relationships can create sustainable business growth and sales.\nDrawing from more than 15 years in luxury hospitality, Chris shares how to build business and sales through community involvement, vendor partnerships, memorable customer experiences, and intentional follow-up. He explains how his team uses its CRM to continue relationships, recognize future opportunities, and turn what could feel like a cold call into a thoughtful check-in.\n\n\nChris and Sara also discuss why people hesitate to ask for business, how to communicate with customers in the way they prefer, and why showing someone that you genuinely want their business can make the decision easier.\nChris also introduces his “open floor” leadership philosophy, which replaces waiting for employees to walk through an open office door with actively meeting people where they are, asking what they need, and closing the communication loop.\nIn this episode, you’ll learn:• How to follow up without feeling like you are bothering someone\n• Why service can be one of your most effective business-growth strategies\n• How to turn vendor relationships into mutually beneficial partnerships\n• How a CRM can help you create thoughtful, timely follow-up opportunities\n• Why customers want to know that you genuinely value their business\n• How to communicate with buyers through their preferred channels\n• How integrity and consistency lead to repeat business and referrals\n• Why great leadership requires an “open floor,” not just an open door\n• The difference between connecting with someone and delivering a traditional sales pitch\nChris also shares why he does not give “sales tours” of Saybrook Point. Instead, he focuses on connecting with people, sharing his genuine...","thumbnail_url":"https://img.transistorcdn.com/XffrVR2GYZfCs8TRYk8YofTquIhLRj0MauaufMaQXxs/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS81NTY0/MDliYjU2MGU1MTE3/ODE1ZDQzY2FjODhi/ZWNiOS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}