{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Hummingbird Effect with Wendy Coulter","title":"Transforming Your Marketing with Simple Shifts - Bri Hensley","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/738ac16f\"></iframe>","width":"100%","height":180,"duration":1880,"description":"Welcome to today's episode, hosted by Wendy Coulter, president of Hummingbird Creative Group, alongside marketing strategist Hanna. Joining them is Bri Hensley, Marketing Director for Queenstown Harbor. Learn how small innovations in marketing can lead to significant transformations in business. Bri shares her insights on transitioning from traditional to modern marketing strategies, emphasizing the importance of two-way communication with customers. By integrating customer feedback and creating a personal brand persona, Bri showcases how Queenstown Harbor has achieved increased visibility, engagement, and growth across multiple business pillars. Tune in for actionable insights on listening to your audience and transforming your brand!\n00:00 Introduction to Hummingbird Creative Group\n01:04 Meet the Team: Hannah Jernigan and Bri Hensley\n01:45 Bri's Journey and Experience\n04:01 The Hummingbird Effect in Action\n06:13 Transforming Marketing Strategies\n09:26 Measuring Success and Engagement\n11:35 Connecting with Diverse Audiences\n16:09 Company Culture and Employee Morale\n20:09 The Power of Experimentation\n26:12 Key Takeaways and Conclusion","thumbnail_url":"https://img.transistorcdn.com/TXsTjoYHB9q-m5_2W-iq0xrfxAe-8OL-Yc4QYPOoZao/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9iMzFk/MWE3NWNkNWY2NWQz/OWY5YzNjMzk0Y2Uz/YmZlYy5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}