{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Not Another CEO Podcast","title":"Harnessing AI In Business - Fredrik Thomassen - Not Another CEO Podcast - Episode #31","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/7395164b\"></iframe>","width":"100%","height":180,"duration":3727,"description":"How do you scale a company while staying true to your vision? In this episode of Not Another CEO Podcast, David Politis sits down with Fredrik Thomassen, founder and CEO of Superside, to discuss his journey in building a global AI-powered creative services platform.Fredrik shares how he learned to think for himself as a leader, the challenges of rapid adaptation, and the impact of global talent on the creative industry. He also reflects on AI’s role in shaping the future of professional services and his belief in continuous personal development as a CEO. Takeaways:Thinking for Yourself in Leadership: Early in his career, Fredrik struggled with following conventional wisdom before realizing that not all frameworks work for every company. He shares how Superside abandoned OKRs in favor of a problem-solving approach that fosters real alignment and innovation.Evolving the Business Model: Superside has transformed multiple times, from a lean startup using chat-based task management to a full-scale AI-powered creative services company. Fredrik shares how adaptability has been key to staying ahead in a rapidly changing industry.The Role of AI in Creative Services: AI is fundamentally reshaping the creative industry, from automating repetitive tasks to enhancing high-level creative strategy. Fredrik discusses Superside’s vision to integrate AI seamlessly into design workflows without replacing human creativity.Leveraging Global Talent: Superside connects top creative talent from cities like Buenos Aires and Cape Town with leading enterprise clients. Fredrik explains why access to global talent is the real game-changer for creative work.Leading Through Crisis: COVID-19 forced Superside into “wartime mode” as they lost nearly 40% of their customers overnight. Fredrik shares how his team’s ability to pivot quickly turned a dire situation into an opportunity for long-term growth.Personal Growth as a CEO: Fredrik recently embraced executive coaching and personal development,...","thumbnail_url":"https://img.transistorcdn.com/sV5oG0UPiuOwQtjYJ4R33dtJrr0auifTJH43QFNIbdg/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9hOGE4/MTI1MDViYzBlMzky/ZTQxNzdhNmMwZGIw/ZTE3YS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}