{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Energy 101: We Ask The Dumb Questions So You Don't Have To","title":"How One Mapping Tool Powers Oil Rigs, Armies, and Starbucks","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/73b689c0\"></iframe>","width":"100%","height":180,"duration":3159,"description":"Maps quietly run the entire oil and gas world, you just never noticed. This one breaks down GIS without the jargon, from Google Earth doodles to the software that decides exactly where to drill. Richard Webb and Zach Harlan of Exprodat explain how mapping tech places wells, dodges the neighbor's boundary, and powers everything from Zillow to the military. Plus drilling on Mars, conspiracy toll roads, and why there are no dumb questions when the whole planet is your dataset.\nClick here to watch a video of this episode.\n00:00 What URTeC is and why mapping matters\n03:40 Life as a map and rock guy\n06:42 What GIS means and the old guesswork days\n08:40 The pro software behind the maps\n10:29 Who uses these tools and how they learn\n14:40 Placing wells and the horizontal revolution\n19:11 Customizing every answer for the customer\n24:19 Data overload and the days before GIS\n29:45 Famous drilling mistakes and how basins differ\n34:20 Finding things in an ocean of blue\n38:26 AI, Collide, and toll road conspiracies\n42:44 GIS everywhere, from the military to Starbucks\n44:53 Mapping the sky and outer space\n48:21 Breaking into GIS and drilling on Mars\nhttps://twitter.com/collide_ai\nhttps://www.tiktok.com/@collide.io\nhttps://www.facebook.com/collide.io\nhttps://www.instagram.com/collide.io\nhttps://www.youtube.com/@collide_io\nhttps://bsky.app/profile/collide-ai.bsky.social\nhttps://www.linkedin.com/company/collideai","thumbnail_url":"https://img.transistorcdn.com/8F_7R-SE-nw_rUP_p1-vdDVWboJt_kcEhdbgrgTEL7E/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9jYjY2/Yjk4MWJiZWFlYmVl/ZGIxYjkxYTdiYTdi/ZGUwMy5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}