{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Marketer's Toolkit for Go HighLevel","title":"$0 Ad Spend SaaS – Go HighLevel & Marketer’s Toolkit Secrets with Jake Cross","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/7474fab3\"></iframe>","width":"100%","height":180,"duration":1098,"description":"In this episode of In The Spotlight, Virginia sits down with real estate investor turned accidental SaaS builder Jake Cross, who scaled a HighLevel-based platform without spending a dime on ads.\nJake reveals how he used The Marketer’s Toolkit Theme Builder, Location Groups, and the built-in Customizer to craft a sticky, white-labeled SaaS that clients love — and talk about. 💬\nWhether you’re building for real estate, M&A, or just looking to bootstrap your own GHL SaaS, Jake shares proven, zero-cost strategies to grow, support, and scale smart.\n💡 What You’ll Learn:\nHow Jake turned his internal GHL build into a SaaS empire\nHis exact toolkit stack for real estate + agency clients\nOrganic growth secrets (no paid ads — ever)\nHow to use Location Groups + Theme Builder for niche branding\nWhen to use custom code vs Toolkit tools\nWhy community and client support are the real differentiators\n⏰ Timestamps:\n00:00 – Intro: Meet Jake Cross\n 01:00 – How Jake Stumbled into SaaS\n 02:35 – Real Estate to SaaS: The Pivot\n 04:15 – The Power of Word-of-Mouth Growth\n 05:28 – How Jake Keeps Clients for Life\n 06:45 – Why Jake Chose Marketer’s Toolkit\n 07:35 – Favorite Toolkit Features (Theme Builder, Customizer)\n 08:10 – Location Groups: Real Example\n 10:00 – Behind the Scenes: Jake’s Agency Setup\n 11:15 – Jake’s Advice for New SaaS Builders\n 12:30 – Pro Tips: Theme Builder vs Custom Code\n 14:00 – Jake’s Custom Home Screen & Community\n 15:40 – Hiding HighLevel Distractions\n 16:15 – What’s Next for Jake & the Toolkit\n 17:40 – Final Words of Wisdom\n📞 Want to see what’s possible with The Marketer’s Toolkit?\nExplore the tools, templates, and integrations designed to help you scale smarter:\n👉 themarketerstoolkit.com\n🗓 Already a user? Book your free optimization call here:\n👉 go.thetoolkit.io/widget/bookings/toolkit-optimization","thumbnail_url":"https://img.transistorcdn.com/d_hmaLkLhxalr0M4dY-_Z9ReS07AqBNgEnEw_RBKzGE/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9jMTIw/ZjhlZDIxMjRmYWIz/ZWI1ZDA5OGQxOWU3/ZDM5YS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}