{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Sales Transformation","title":"#386 S2 Episode 255 - I TRUST IN YOU: Building The Foundation Of Knowing, Liking, And Trusting","html":"","width":"100%","height":180,"duration":351,"description":"KNOWING. LIKING. TRUSTING.\n\nSometimes we focus too much on the profile but forget about what’s important, which is the prospect’s point of view. Letting the prospect know about you, if they would like and trust you, is equally as important as you get to know them.\n\nDon’t miss this very insightful round with Marc as he and Collin unpack more about building trust here in the latest episode of Sales Transformation!\n\n\nJazz up your sales mindset with Kevin Dorsey aka KD and some of the brightest minds in sales in Live Better Sell Better!\n\nStop sending boring sales e-mails or videos and start sending catchy GIFs and Memes with VIDU.io!\n\nPower up your podcast experience by joining our Free Podcast Community!\n\nHIGHLIGHTS\n\nControl the outcome? NOPE\nControl the activities? YEP\nShow up differently to succeed\nFind what they care about and use it\nThe process works, TRUST IT\nLiking and trusting first, before anything else\n\nQUOTES\n\nMarc - There’s no controlling of the outcome: \n“Here's what I know from coaching, here's what I know from being successful in sports, here's what I know from having success in sales is that you can never control the outcome.”\n\nMarc - Take control of getting attention: \n“What you can control are the activities, and so as a sales professional, I know the one thing that I need to own across the board in order to be successful, is attention.”\n\nMarc - Find out something your prospect cares about: \n“I'm going to find something that I know means something to them. And that's the first thing I'm talking about with them before I go anywhere else is that thing that I noted matters to them, and is about them.”\n\nCollin - Process brings more positive outcomes: \n“If you have that process and that discipline to consistently do it, you're going to get more yeses, more wins, more positive replies than if you're not.”\n\nMarc - Make the prospect like and trust you: \n“I want to work with somebody that I know, like, and trust. So how can you build that foundation of...","thumbnail_url":"https://img.transistorcdn.com/gT3LxgFsrQd19O2qQau5fvzVHa5lubjdb8QL-8RKUDU/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS82OWNm/MDFlMzMyYjc4NGVl/MjdhYTA5MjA2ZTdh/MTdiNy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}