{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Sales Transformation","title":"#406 S2 Episode 275 - IT’S TIME TO TURN THE TIDES: Learning To Connect With Questions Over Brochures","html":"","width":"100%","height":180,"duration":344,"description":"THROW THE BROCHURE, YOU’LL NOT GONNA NEED THAT ANYMORE!\n\nEric is back and in this highlight, he shares how he was able to shift from a quantity to a quality mindset, and why it is important to figure out your prospect’s goals before even selling to them.\n\nTune in and learn more with Eric and Collin in this edition of Sales Transformation.\n\n\nJazz up your sales mindset with Kevin Dorsey aka KD and some of the brightest minds in sales in Live Better Sell Better!\n\nStop sending boring sales e-mails or videos and start sending catchy GIFs and Memes with VIDU.io!\n\nPower up your podcast experience by joining our Free Podcast Community!\n\nEPISODE HIGHLIGHTS\n\nSpend more time with fewer people\nHow to shift your selling process\nThe five magic questions to learn about your prospect\nFigure out your prospect's goal\n\n“They need to understand what your company or your product can do for them. How can you help them achieve a specific goal that they have? And if we don't know what goal they have, we don't know what they value, and if we don't know what they value, we can't be valuable to them.” - Eric Konovalov\n\nCan’t get enough of Eric and Collin’s conversation?\nNo problem! Tune in to the FULL INTERVIEW and get more of the good stuff!\n\nConnect with Eric and learn more about what he’s been working on!\n\nAbout Eric\nAbout The Goal Guide\nThe Goal Guide Website\n\nConnect with Collin and find out what’s new in Sales Transformation and other things he’s up to:\n\nAbout Collin\nAbout Salescast\nSalescast Community\nSales Transformation\n\nWanna kick off your own kick-ass podcast?\nAlready have one? How about growing it, or even monetizing it?\n\nLET’S TALK.","thumbnail_url":"https://img.transistorcdn.com/gT3LxgFsrQd19O2qQau5fvzVHa5lubjdb8QL-8RKUDU/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS82OWNm/MDFlMzMyYjc4NGVl/MjdhYTA5MjA2ZTdh/MTdiNy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}