{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Newsletter & Email Growth: Growth In Reverse","title":"How “IV Content” Fuels the Fastest-Growing Newsletters—to 50k and Beyond (NMS Talk)","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/779e786f\"></iframe>","width":"100%","height":180,"duration":1543,"description":"Get 30 proven strategies to grow and optimize your email list FREE >>This special edition of the Growth In Reverse podcast is the full live talk I gave at the Newsletter Marketing Summit in Austin TX this past February. Over the past two years, I’ve studied the growth of the most successful newsletters in the world—those who’ve hit 50,000+ subscribers—and I noticed something interesting. There's one thing every single one of them has in common. It's not some sexy growth hack or a secret referral program. It’s something way more powerful and often overlooked. In this episode, I walk you through that key insight, plus I break down the proven tactics that top creators are using today to grow their lists without relying on social media.This talk might just change how you think about newsletter growth entirely.→ Take your newsletter to the next level with GIR Pro >>→ Get free access to 75+ newsletter Growth Levers here >>KEY TAKEAWAYSWhy it’s easier than ever to hit 50k subscribers (and what’s changed in the last 3 years)The “IV Content” framework: what insanely valuable content really looks likeThe 5 (maybe 6!) categories of content that trigger growthHow top creators like Yossi Levi and Justin Moore craft content people have to shareThe secret weapon of every successful newsletter? People.Creative collabs and the genius of Maya Voje’s newsletter placement strategyCJ Gustafson’s “triple stack” approach to paid guest content (so smart)Crowdsource your way to credibility: what Chris Hutchins did to build a top 10 business podcastThe final takeaway: Be subscribe-worthy (and stop chasing the wrong questions)DEEP DIVES & LINKS MENTIONEDMario Gabriele's Deep DiveYossi Levi's Deep DiveDeep Dives on Lenny Rachitsky: Part 1 || Part 2Aakash Gupta's Deep DiveDickie Bush's Deep DiveCJ Gustafson Deep Dive'Antisocial' Newsletter Growth Course waitlistWant your newsletter roasted? Submit it here. Growth In Reverse PRO CommunityCheck out past Growth In Reverse Deep Dives:...","thumbnail_url":"https://img.transistorcdn.com/NU089nPMmUVIXDYYK0f8JTk7Gdyp67hzxCSr-X8nOOE/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lYThj/YzZjMTc0ODc4YzIw/ZWFkNzgxN2FkYzg5/MjI1ZS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}