{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"High Stakes Growth","title":"Ari Murray: Getting Brand-Agency Partnerships Right, From Someone Who's Done Both","html":"","width":"100%","height":180,"duration":2796,"description":"Ari Murray is the Chief Digital Officer at Salt & Stone, the premium personal care brand reinventing the deodorant category. Previously, she was Chief Growth Officer at Sharma Brands, where she led growth across dozens of consumer brands.\nExpect to hear about:\n– Law School to Ecom: Why she dropped out of law school, then found her footing at an ecom brand.\n– Working With Celebrity Brands: What working at Kourtney Kardashian's and Halsey's beauty brands taught her.\n– Agency or In-House: Her take that growth marketers should start brand-side first, and how kindness to agencies pays off.\n– BFCM Sprint: What it was like joining Salt & Stone just weeks before the biggest sales weekend of the year.\n– Top-of-Funnel Bet: Why she's pushing past a Meta-heavy mix into new channels and taking a longer view of the customer.\nFind Ari on:\nLinkedIn – https://www.linkedin.com/in/arimurray/ ","thumbnail_url":"https://img.transistorcdn.com/391LG5hv0mWO3ohRrPQLLnjDUAenI5zWUm6SaIRgHNQ/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kYTRi/MWQ5ZmVhMGM3Nzc0/YTEzZjJhNTE5MTJi/YTM0MS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}