{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The EcoSend Podcast","title":"S2 #2 'Creating lightweight, meaningful, and purposeful Web experiences', with Chris Butterworth","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/797ef55e\"></iframe>","width":"100%","height":180,"duration":1726,"description":"2️⃣ We're on to episode two of the second season of The EcoSend Podcast!\nFor this episode James sat down with Chris, founder at Aline.to,\nHave a listen to learn all about:\n- Strategies for attracting and onboarding new clients to a sustainability-focused service.\n- Striking the balance between aesthetics, conversion rates, and sustainability when building websites.\n- What is the current trend for sustainability in the Digital space?\n- Educating companies (and the public!) on better practise for maintaining data, to avoid excess carbon emissions.\n- Estimating websites' carbon footprints, and much more!\nAbout Chris Butterworth:\nChris is a strategist, designer and developer building digital solutions to measure and reduce digital carbon emissions. Founder of Aline, which consult with organisations to teach them how to lower their digital footprint and create lightweight, meaningful and purposeful web experiences.\n\nFurther Resources:\nChris on LinkedIn: https://www.linkedin.com/in/chrsbutterworth/\nChris's Website: https://aline.to/\nThe Green Web Foundation: https://www.thegreenwebfoundation.org/\nFairphone: https://www.fairphone.com/\nDigital Beacon: https://digitalbeacon.co/","thumbnail_url":"https://img.transistorcdn.com/aF_nZZ8GimreUZX44-PMUBaSuN-8iTLBAU1Wy4JKDpM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzM0OTAwLzE2NjQ4/MDUyNjctYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}