{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Location Insights","title":"Episode 6: From Consumer App to Location Data company with Josh Anton, CSO of DigitalEnvoy","html":"","width":"100%","height":180,"duration":1947,"description":"Welcome to the Location Insights Podcast.Guest: Josh Anton (Chief Strategy Officer, DigitalEnvoy)Host: Kevin (Global Marketing Manager, unerry Inc.)DigitalEnvoy: https://www.digitalenvoy.comOutlogic: https://outlogic.ioHave feedback or like to be a guest on the show drop us a mail: global@unerry.co.jp In this episode I speak with Josh Anton about his entrepreneurial career and experience growing a startup, to extreme business challenges, leading sale of his company.An accidental start in location data: A college safety app called Drunk Mode grew to nearly two million users and unexpectedly launched Josh Anton’s career in location data.A failed SDK partnership sparked a new company: Poor experience as a client pushed the team to build its own location technology, laying the groundwork for X-Mode.Publishers powered the growth: X-Mode scaled by giving app developers a stronger way to monetize their apps without compromising technical performance.Hypergrowth came with hard lessons: Expanding from a small startup to more than 50 employees exposed the need for experienced leaders, tighter processes, and faster decision-making.The company nearly collapsed overnight: Platform restrictions, public controversy, lost investment, and mounting financial pressure put X-Mode’s future at risk.Relationships became the lifeline: Loyal employees, committed publishers, and a resilient technical team helped preserve the business through its toughest period.Digital Envoy becomes parent company: The acquisition gave X-Mode’s technology, team, and publisher network a path forward within a broader data-intelligence company.Privacy is reshaping the industry: Josh sees the future in explicit consent, first-party relationships, stronger regulation, and analytics that avoid moving precise location data.Have questions or like to be a guest on the show? Drop us a mail: global@unerry.co.jp ","thumbnail_url":"https://img.transistorcdn.com/tcozyZh5ybjReRFS7XswBej8c7se6yiyoNNTcUqNGh8/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8wYjhh/NmY5NGUzYjMwMzAx/MWI2NzA4ZGQxMjMx/MDc5OS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}