{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Move The Needle - Real strategies. Data-driven growth. B2B results that move the needle.","title":"57: Elle Woulfe / Building a Content Engine, Brand-Centric Demand Gen, & The Importance of Left Brain/Right Brain Marketers","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/7a4b8995\"></iframe>","width":"100%","height":180,"duration":2780,"description":"Elle Woulfe, a martech veteran with over 12 years working in SaaS for companies like Eloqua, Lattice Engines, and Path Factory shares her experiences in: \r\n- building a content marketing engine\r\n- hiring and structuring a marketing team\r\n- aligning your team around metrics/goals/plans\r\n- the most important skills a marketer needs in 2020 (and beyond)\r\n- and more...","thumbnail_url":"https://img.transistorcdn.com/DSXc07cHXL1qClbzFwNYEREu6N50F3KpSc4M8N2guJw/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8yNTcw/ZTA2NTQ5NzY1Y2Q5/MjlmY2M0MWQzM2U0/ZWFiOS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}