{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Meaningful Marketing Podcast with Chantal Gerardy","title":"EP83: If Everyone Likes Your Brand, You’re Doing It Wrong with Vanessa Larry Mitchell","html":"","width":"100%","height":180,"duration":2749,"description":"If everyone likes your personal brand, there’s a good chance no one remembers it.\nIn this episode of the Meaningful Marketing Podcast, Fractional Marketing Strategist Chantal Gerardy sits down with internationally touring comedian Vanessa Larry Mitchell, creator of the boldly named Teardrops on My Dildo.\nVanessa has built a successful comedy career by saying the things other people wouldn’t, sharing stories she once thought she should hide and accepting that she won’t be everyone’s cup of tea.\nAnd that is exactly why her brand works.\nTogether, Vanessa and Chantal have a funny, honest and unfiltered conversation about personal branding, finding your audience, dealing with criticism and having the courage to be fully yourself in your marketing.\nChantal unpacks:\nWhy trying to appeal to everyone weakens your personal brand\nHow a clear message attracts the right audience and disqualifies the wrong one\nWhy your personality is the part of your brand competitors can’t copy\nHow Vanessa uses Meta Ads, organic content, posters, free event listings and word of mouth to sell tickets\nWhy event marketing needs to change depending on the location and where its audience looks for information\nThe difference between building a large social media following and successfully selling a live experience\n  When doing your own marketing supports your creativity, and when holding onto everything starts limiting it.\nThis episode is for founders and personal brands who keep watering themselves down because they’re worried about being judged, misunderstood or seen as “too much.”\nYour marketing doesn’t need to make everyone comfortable.\nIt needs to make the right people stop, pay attention and remember you.\nConnect with Vanessa Larry Mitchell:\nWebsite: https://vanessalarrymitchell.com\nFacebook: Vanessa Larry Mitchell\nInstagram: @larrylaughsloud\n \nIf you’re ready to combine strategy with self-awareness and build a business that feels aligned and profitable, here’s your next step:  \n  \n📥...","thumbnail_url":"https://img.transistorcdn.com/22xtZYf2q-71WhMrx2MVoXnE6QeA4azkF-gQ0msStwc/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzUxMjE3LzE3MTE0/NTExNjgtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}