{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Clotheshorse with Amanda Lee McCarty","title":"Episode 263: Nostalgia for sale (featuring Esprit)","html":"","width":"100%","height":180,"duration":6093,"description":"From reissues of iconic toys to the resurgence of our favorite middle school brands, there is nostalgia for sale all around us.  In this episode, Amanda unpacks why nostalgia is a powerful (and easy) way to sell us lots of stuff that we probably don't really need.  Topics in this episode include\nWhy do we love nostalgia so much? And what is it?\nWhy does it seem like there is so much nostalgic stuff to buy everywhere we go?\nIs nostalgia good for us?\nHow can we experience nostalgia without buying something?\nWhat are \"zombie brands?\"\nAlong the way, we'll talk about 50s diners, that viral Esprit sweatshirt (and the true story of Esprit), whimsy-maxxing, and more!\nAdditional reading:\nSpeaking of Psychology: Does nostalgia have a psychological purpose? With Krystine Batcho, PhD\n\"The rise and fall of Esprit, San Francisco’s coolest clothing brand,\" Joshua Bote, SFGate.\n\nThe new Clotheshorse PO Box: 69 Main Street, Box 16  New Providence, PA 17560\nGet your Clotheshorse merch here: https://clotheshorsepodcast.com/shop/\nIf you want to share your opinion/additional thoughts on the subjects we cover in each episode, feel free to email, whether it’s a typed out message or an audio recording:  amanda@clotheshorse.world\nDid you enjoy this episode? Consider \"buying me a coffee\" via Ko-fi: ko-fi.com/clotheshorse\nClotheshorse is brought to you with support from the following sustainable small businesses:\nSlow Fashion Academy is a size-inclusive sewing and patternmaking studio based in Philadelphia, Pennsylvania, founded by designer and fashion professor Ruby Gertz. Ruby just launched CLO3D for Custom Fit: a 12-week beginner-friendly online course in virtual patternmaking with CLO3D software. Instead of making sample after sample, you can now customize avatars that match your real body measurements and fit-test garments virtually—before cutting into a single piece of fabric. You can also work from your pre-existing paper or PDF patterns! \nThis course is designed to get you over the...","thumbnail_url":"https://img.transistorcdn.com/_u71z-ZNs_Ob6wKJAM2DSS8-P3fYJ_G9yobrjlS91nE/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8xNjll/OTRlMDEwOWM3ZWFh/ODc4ODkxNDIyM2Jj/YjZjMS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}