{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Successful Contractor Podcast","title":"$17M HVAC Sales in Boise, ID | 7x Crown Champion Cord Nichols","html":"","width":"100%","height":180,"duration":7810,"description":"Book a free strategy call with CertainPath to see how we can help you hit your goals and beyond: https://bit.ly/4b0wLaZ Or call us at: (214) 453-1591 $17 million in residential HVAC sales. One comfort advisor in Boise, Idaho. Here's how Cord Nichols sells the top-tier system — every time. Cord Nichols isn't a closer who shows up Friday with a quote book. He's a comfort advisor at Diamond Heating & Cooling in Boise, Idaho — and he's quietly sold roughly $17 million in residential HVAC, including $2.25 million last year alone. He's a 7x Crown Champion at CertainPath, the program's top sales tier. Cord didn't start in HVAC. His first sales job was door-to-door — security in his early twenties. He moved to Utah looking for a wife, found her, then sold solar door-to-door before the solar industry tightened in the mid-2010s. Wanting a trade he could \"sink his teeth into\" — and not be a one-trick pony — he approached Diamond cold. He'd never sold HVAC. But owners Rick and Sue Ellen hired him for his sales background. Today he's a Dave Ramsey debt-free dad of four (with a fifth on the way) who recently paid off his mortgage — all on residential HVAC sales. In this episode, Cord walks Bob Houchin through the exact playbook — every question he asks, every option he names, every word he uses — for turning a single in-home consultation into a top-tier HVAC sale. In this conversation, you'll discover: • The $17M reveal — and the on-camera moment where Bob puts the career number on record • Why Cord opens every options reveal by repeating the customer's own words back to them • The Kia-vs-Toyota framing he uses to explain tiered HVAC systems in 30 seconds • The \"Is there any reason I can't ask for your business today?\" close — and the three answers it always produces • Why Cord names options after the customer's hobbies (the \"14-Point Buck\" move) • The clipboard intro that disarms skeptical homeowners (\"I'm just going to be taking some notes\") • \"I am your one throat to choke\"...","thumbnail_url":"https://img.transistorcdn.com/WCyJ3ptH0xXEDqC4S1LIZ73tPiK25vJcQICelfBZHPQ/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS84MzJh/ZGUzYzE3OTNiM2Nj/YTllNDRjYmY2NWIy/NjY2OS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}