{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Bootstrapped","title":"#161: The inglorious launch of my first product","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/7cf437dc\"></iframe>","width":"100%","height":180,"duration":1231,"description":"This is a talk I recently gave at Barcelona's ESIC business school. Ostensibly, I spoke on working with intangibles as products. But actually, I told the story of how I started as a bootstrapper - and revealed how clueless I was at the beginning.So, if you are curious about how I got started creating and selling software products, then you'll enjoy this episode.","thumbnail_url":"https://img.transistorcdn.com/5DFg2dx7MxgKVagx-PFHCNvbifAgSYXThBdqsKKJuzc/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9hZjg0/MDE3MTEwZDRmOGE2/NjBjMDRmNTExOWRl/MzBiNi5qcGVn.webp","thumbnail_width":300,"thumbnail_height":300}