{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Ecommerce Marketing School","title":"The Rise Of Zero-Party Data: What It Is And Why You’ve Gotta Be Thinking About it #497","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/7e97b5b0\"></iframe>","width":"100%","height":180,"duration":1217,"description":"Chances are, you’ve heard about zero-party data. But you might not know what it means or why you should care. So on today’s episode, Ashley Scorpio, SVP at Hawke Media, is breaking it down. So you have the power to give your audience a better, more personal experience from day 1.","thumbnail_url":"https://img.transistorcdn.com/sMVeX70GKzeK3YOAREsTcVW3yH2c8nGxt-bVpJRA8tg/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85OTZi/MGRjY2M3MGFiYWE1/ZjQ5ODg4MTM0MDA2/MDc3Yi5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}