{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Dig the Well","title":"Dig the Well | Episode 35: Purpose Driven Outsourcing! with guest Khryzza Kelley","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/7fe294eb\"></iframe>","width":"100%","height":180,"duration":2744,"description":"Ever wondered how ethical practices can transform business landscapes? In Episode 35 of Dig the Well, we have the pleasure of chatting with the inspiring Khryzza Kelley. Khryzza is not just an entrepreneur; she's a powerhouse of purpose-driven innovation! Join us as we delve into her ventures, CoWorq Group and Isla & Co., both of which are redefining business norms with heart and integrity.Khryzza shares how CoWorq Group is revolutionizing outsourcing by connecting businesses with fairly compensated Filipino VAs, while Isla & Co. crafts stunning fashion pieces with Filipino artisans, ensuring they're paid what they deserve. We explore how passion and purpose can fuel profitable, impactful businesses. Khryzza's journey from the Philippines to the U.S. is a testament to the power of ethical entrepreneurship.Tune in for a conversation that might just change how you view business!Khryzza Kelley's Bio:Khryzza Kelley is a Purpose-to-Profit Strategy Architect, entrepreneur, and advocate who bridges global communities through equitable and ethical business practices. Guided by her belief that advocacy fuels innovation, she designs strategies that empower underrepresented voices while driving measurable social and financial impact.As the Head of CoWorq Group, Khryzza leads two ventures that model how purpose-driven businesses can be both sustainable and profitable:CoWorq: An ethical outsourcing company connecting businesses in the US, Europe, and Australia with Filipino virtual assistants and offshore teams, ensuring fair pay and professional development in an industry often criticized for exploitative practices. Recognized as Small Business of the Year by the Asian Business Association of Orange County (ABAOC) in 2024, CoWorq proves that equitable practices are the foundation of sustainable success.Isla & Co.: A fashion-for-good brand partnering with Filipino artisans to preserve cultural craftsmanship and secure fair wages in a global billion-dollar fashion industry...","thumbnail_url":"https://img.transistorcdn.com/A3tIJnhEbUp0BSiqD83mDfxTVvmQd8mlrdsk8YCbQVs/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS84NzAz/ZWE5MzI1NzdjNWM1/N2QzYjYwY2YzNDdl/NWM0NC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}