{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Ecommerce Marketing School","title":"How To Test A Product On A Budget: The $150M Playbook You Should Steal #507","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/802cc16f\"></iframe>","width":"100%","height":180,"duration":1363,"description":"Arjun Ohri has built 10 brands and driven $150M in sales with a foolproof launch playbook that allows him to test a market with as little investment as possible. And on today’s episode, he’s sharing how he collects data ahead of launch to get a serious sense of what customers are looking for to build a winning brand.","thumbnail_url":"https://img.transistorcdn.com/sMVeX70GKzeK3YOAREsTcVW3yH2c8nGxt-bVpJRA8tg/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85OTZi/MGRjY2M3MGFiYWE1/ZjQ5ODg4MTM0MDA2/MDc3Yi5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}