{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"What Works","title":"EP 135: Growing A Truly Sustainable Business With Art & Eden Founder Susan Correa","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/80985e89\"></iframe>","width":"100%","height":180,"duration":1589,"description":"\nThe Nitty Gritty\n\n* The story behind Susan’s personal breakthrough that prompted her to leave a two decade fashion career to launch Art & Eden, a sustainable clothing line for kids\n* How Susan transformed her approach to business from fast to slow\n* What processes Susan and the Art & Eden team put in place to stay accountable to their sustainability values\n* Where — and why — they give back a portion of their profits to social equity projects as a part of their Buy Better, Do Better mission\n\nAfter two decades in the fast fashion industry, Susan Correa decided to leave her career as the sole breadwinner of her family to pursue a more sustainable approach to fashion. Today, Susan is the founder of Art & Eden, a sustainable clothing line for kids that approaches fashion in a slower, more intentional pace and weaves in social equity projects into the foundation of the business model.\nListen to this episode of What Works to hear more from Susan on what transformed her mindset to create a business that is better for the planet and the people. Plus, so much more on the values, processes, and branding efforts that go into a sustainable business model — and how that applies to any business.\nWe release new episodes of What Works every week. Subscribe on iTunes so you never miss an episode.\nLeaving behind a career to launch a business\n“It was the most difficult decision of both my personal and professional life. It was a really tough decision but I could no longer participate in a world that values profit over people. I knew too much.” — Susan Correa\nIn Susan’s fashion industry experience she focused entirely on profit. What trends would bring the most money? That was at the foundation of everything Susan did for two decades. But after learning more about using business for good, including giving a portion of profits to social equity programs, Susan faced a turning point in her life.\nSusan declares, “I had one of two choices: accept the industry or change the industry. And...","thumbnail_url":"https://img.transistorcdn.com/AmfGeDL96-fhMaeOcqmX7TK_eWrvTLco6OJj2QpZtZI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80NGUx/OWY5ZDg1M2E5MmU3/ZjEwOWVmNDM3MWVh/ZjZlOS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}