{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Nathan Barry Show","title":"How to Grow and Monetize a Newsletter in 2027 (Full Strategy) | Chenell Basilio | 153","html":"","width":"100%","height":180,"duration":6313,"description":"As the founder of an email marketing platform, you’d think my newsletter would be dialed in. But it turns out there's a lot I could be doing better. I think that's true for most creators, who get so caught up in growth hacks that their list slowly dies out or hits a plateau they can't get past.\nChenell Basilio reverse engineers how the biggest newsletters grow and took her own newsletter, Growth in Reverse, to 21,000 subscribers in just 10 months. In this episode, Chenell walks me through the 5 levers behind newsletter growth, including how to make your content insanely valuable, how to build momentum with tactics like quizzes, and the one lever she sees hardly anyone using. Then she applies all of it to my own newsletter, from the headline on my site to how I share podcast episodes, and it turns out I have some work to do.\nIf you're trying to grow your newsletter and want a total masterclass in how to do it, this is the episode for you.\nTimestamps:\n00:00 Introduction\n01:37 Why growth tactics are only 1 of 5 levers\n02:03 How Chenell hit 21,000 subscribers in 10 months\n03:29 Why going deeper than everyone else stands out\n04:40 Lever 1: Insanely valuable content\n06:24 6 ways to make content insanely valuable\n08:34 Mario Gabriele's S-1 breakdowns\n10:11 Making readers the smartest person in the room\n12:40 Why you should get on calls with your readers\n13:28 Lever 2: Positioning\n13:55 How a food waste app became The ADHD Weasel\n16:05 Why positioning changes over time\n18:54 How to find readers to talk to\n20:28 How reader calls shaped Sam Vander Wielen's bundle\n21:19 Lever 3: Building momentum\n21:56 Why you should pick one platform\n22:15 Why quizzes are working so well\n26:21 The quiz that 9X'd The ADHD Weasel's growth\n27:16 How to get noticed by creators you admire\n28:46 Building a quiz for The Ladders of Wealth\n29:47 Lead magnets that don't need new content\n30:39 Using AI skills as lead magnets\n32:01 Why you should post more on social\n35:05 How to mine your best content...","thumbnail_url":"https://img.transistorcdn.com/94Z7X6faUKE41kiKTRfZPH0m-h9g7ytYNEt5v0i7EJE/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kODMx/YjU2MDE1OGMwYTVj/YWE2MjUyOTkwNTVi/YmJkMy5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}