{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Thrive: Leadership Skills for C-Store Managers","title":"MARKETING YOUR BRAND (THE STORE MANAGER’S LOCAL EQUITY MODEL)","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/830de0f9\"></iframe>","width":"100%","height":180,"duration":276,"description":"SHOW NOTES (THRIVE VERSION)Episode Title: Marketing Your Brand: The Store Manager’s Local Equity Model (Episode 126) Episode Description: \"You are a manager who has confused 'brand compliance' with 'brand identity'.\" In this episode of Thrive, Mike Hernandez explains why Store Managers must move beyond restrictive corporate policies to build deep, community-driven brand equity through creative off-property partnerships.What You Will Learn:Off-Property Partnership Strategy: Building community visibility and trust by contributing where the community is, not just on your property.Digital Community Hub: How to leverage your store’s digital voice to celebrate and support local milestones.Brand-Alignment Protocol: Humanizing your national brand by translating corporate values into local action.Local Equity Architecture: Transitioning from \"compliance guardian\" to an architect of neighborhood brand loyalty.Resources & Links:Download the Store Manager’s Local Equity Blueprint: Text the code word THRIVE126 to 9 5 6 - 8 9 7 - 9 1 9 2.Get the Digital Interactive Version: Email the code word THRIVE126 to admin@cstorecenter.com for a mobile-friendly toolkit.","thumbnail_url":"https://img.transistorcdn.com/IC64CMUXXIPsHsu2Qrjl3FMVeGR5CQc1gMIBkPlla3A/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85YTUz/NzllYTU3MzYyNzll/YjM0YTUyNzEzMzIx/ZWQ2OC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}