{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Apply Now: The Higher Ed Marketing Podcast","title":"5 Insights We Learned From Analyzing 50 Graduate PPC Landing Pages","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/8330fdd0\"></iframe>","width":"100%","height":180,"duration":2232,"description":"\nA successful higher education landing page needs F.O.C.U.S (and we recommend you go back and listen to episode 2 if you don’t know what that stands for!).  In this episode, Chris and Julia draw parallels between their family vacations and higher education marketing, as well as dive into a study conducted by the team at Vital which analyzed 50 higher education paid landing pages to identify what’s working and what’s not. Did you know only 16% of higher education landing pages mention tuition? That’s a pretty important decision factor… Listen to the episode for more stats like that! \n\nVisit our website: https://vitaldesign.com/\n\nIG: https://www.instagram.com/vital_design/\n\nLinkedin: https://www.linkedin.com/company/vital-design/\n\nTwitter: https://twitter.com/Vital_Design\n\nFacebook: https://www.facebook.com/VitalDesign/","thumbnail_url":"https://img.transistorcdn.com/Yc_i8DwaxylDrZ9bA-JurNUF3vUXAaSFqFDDcIZgbPM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8xNTE5/YmI5MzRlNjAzYzhi/MDJjMzhmNDM4OTc5/OGJmZC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}