{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Our B2B SaaS Journey","title":"34: Under promise, over deliver","html":"","width":"100%","height":180,"duration":3609,"description":"In this episode, Mitchell and Gavin talk through the latest updates to the SixSides app, from new cryptography-powered notifications to a completely redesigned recap experience. They also chat about how they're using Founders Collective as a real-world case study to prove their hypothesis: events can build stronger communities when you encourage behaviour change.Plus, Gavin's off to Perth for Volunteering WA, and Mitchell’s prepping for Laracon AU - with new street-style interviews, better onboarding, and a feature-packed release on the horizon.LinksSubscribe to the newsletter: sixsides.substack.comChaptersIn this episode, we cover:The (slightly delayed) app release timeline and why it was worth the slipUsing cryptography to uniquely identify devices without tracking usersA technical deep dive into public/private keys and how they power notificationsThe brand new recap (formerly wrapped) feature and how Cursor helped build itWhy Mitchell needs fun tasks to stay motivated (and how Gavin enables that)Preparing for Volunteering WA and Laracon AU — and how we’re maximising the ROITurning Founders Collective into a test case for community-building featuresPlanning the next event with deliberate behaviour design to increase engagementSwitching to in-app RSVPs to cut frictionUpcoming features: meeting notes, job titles, ratings, and improved onboardingBuilding our sponsorship strategy the reverse way — community first, prospectus secondThe state of our sales pipeline and how to de-risk lead generationWhy being your own client is the best kind of product feedbackUpdates on the newsletter and upcoming Change Makers podcastExpect a candid, behind-the-scenes look at what it really takes to launch a B2B SaaS company from scratch – completely bootstrapped.Got questions or topics you want us to cover? Email us at journey@sixsides.coIf you enjoyed this episode, please leave us a 5-star rating and a review on your favourite podcast app. It really helps us reach more...","thumbnail_url":"https://img.transistorcdn.com/1cLZVTlGmlsF4j4buu4eQfWaeAqCidymYR0UPJ1yzoE/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lMzkx/MmExZjgxZmFjY2E4/YjU4MmRkMDY2ZGVj/Yjk0My5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}