{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Work Less, Earn More","title":"Ep 167: How to Write a PROFIT PLAN for Your Business","html":"","width":"100%","height":180,"duration":2677,"description":"It can be really difficult to stay focused on what you need to do to grow your business and profit when you’re constantly getting distracted by shiny new marketing tactics that people are trying to sell you.\n\nThere’s always going to be a new marketing strategy you could try to grow your business. Some of them might be really useful. Often, these are distractions from the fundamentals you need to do to actually grow your business. \n\nBuilding an online business and generating a lot of profit doesn’t have to be that complicated.\n\nIn fact, the basics can take you really far as long as you focus on executing those consistently.\n\nToday, I’m going to guide you step by step through creating a straightforward plan for building a highly profitable business while working 20 hours per week or less.\n\nThis is a plan that will not only increase your profits but will also decrease your work hours. It’s a plan to work smarter, not harder. To work less, and profit more.\n\nListen to the full episode to hear:\n\nHow clarifying the value your business brings to your customers will help you generate more and bigger sales\nKey questions to help you define your ideal customer’s psychographics and how your product addresses them\nThe four things you need to generate sales\nHow to eliminate, systematize, automate, and outsource so you can focus on the activities that really move the needle in your business\n\nLearn more about Gillian:\nFree Profit Plan Worksheet\nStartup Society\n3 Secrets to Reach 1000 Subscribers\nSmall Business 101\nGet on the waitlist for VALIDATE\nGet in touch!\nInstagram: @GillianZPerkins","thumbnail_url":"https://img.transistorcdn.com/jSVFNaMVaq2xN_XXMdPWb2thI2IwCmxWI1ny0RZrwGE/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzQ5MjUwLzE3MDY2/NDcyMjQtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}