{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Paris Talks Marketing","title":"The Misunderstood Power of Cold Outreach with Florian Decludt","html":"","width":"100%","height":180,"duration":2159,"description":"Florian Decludt is a teacher-turned-growth marketer and content creator. He's worked on over 60 different growth projects in 6 different countries. Florian has grown his presence on LinkedIn from 944 connections to 32,000 + followers in less than 2 years.Formerly a Growth Marketer at Reddot Growth, Florian is now a Client Advisor at Venli Consulting Group. He helps B2B sales professionals sell and earn more.Join us to learn why cold emailing is a super powerful tool yet very misunderstood and misused.And don’t forget to subscribe on your favorite podcast platform for more practical tips and stories! ⏳Here are some of the key topics that Florian and Paris discussed in this episode:• (1:41) How Florian grew his LinkedIn connections from under a thousand to 32K in 2 years• (5:06) How can you monetize your LinkedIn following, and how can you measure it?• (7:05) Why you should build a personal brand• (11:56) How do you warm up a domain?• (13:48) How to do cold outreach on LinkedIn and email• (16:51) Why super ugly emails achieve over 70% open rate• (23:46) How to improve your SaaS cold email strategy• (26:15) What are some zero-budget growth channels?• (31:53) Solopreneurship: building your own business and scaling itMentioned Resources:Lemwarm, a tool that keeps your emails away from spam and generates more business opportunitiesLemlist, a cold email, and outreach automation softwareCaptain Data, data extraction & automation platform Dropcontact, B2B email finder, and enrichment in CRMLeadIQ, a platform of B2B sales prospecting tools","thumbnail_url":"https://img.transistorcdn.com/peonTjkWTG1eSyPq4atrmM-nnyZ1aceYrEqizO_J8Wo/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzMwMTk0LzE3MDky/MTI4MDMtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}