{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"This Week In Media Measurement","title":"Can MQI replace EMV? Plus: LLMs predicting reactions","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/84d5b251\"></iframe>","width":"100%","height":180,"duration":638,"description":"New work swaps earned-media proxies for MQI/mEMV while testing how far persona-prompted LLM agents can forecast social reactions.","thumbnail_url":"https://img.transistorcdn.com/qgRhkf050T-3B_waehQeRM-cISs6L0i3uRA0D_VIptU/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS83NWY1/NmU5MGMxNDYwYmVj/M2Q1ZDM3YjNlNWIy/ZjU1ZS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}