{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Root Cause - Business of Medicine Podcast","title":"Episode 21: Twenty Episodes In — How Our Own Podcast Changed the Way We Practice!","html":"","width":"100%","height":180,"duration":1232,"description":"Twenty episodes in, brother doctors Erik and Davin Lundquist step out from the interviewer's chair to reflect on Season One of The Root Cause Business of Medicine and tee up Season Two. The Lundquist brothers — Erik a longtime functional-medicine physician, Davin newer to the path — talk candidly about launching the show as self-described novices, figuring it out episode by episode, and why shipping something imperfect beat waiting for polish.Looking back across the first 20 episodes, they revisit standout moments: Chris Magryta's work securing local funding to feed underserved pediatric patients; a physician's pivot from high-end concierge care to building a direct-primary-care company that helped catalyze the membership movement; and one-liners that stuck — \"ready, fire, aim,\" the two-stakeholder simplicity of cash-pay care, and Tieraona Low Dog's \"knee to knee\" patient connection. They credit guests like Jeffrey Bland and Jill Carnahan for pairing rigorous science with genuine human healing.Most tangibly, the brothers share how the show reshaped their own practice — layering a membership model over insurance-based care, tightening compliance, and refining their niche and branding. They close with what's ahead: all 20 episodes rolling out as videos (~2/week on YouTube) and Season Two's topic-driven episodes. For clinicians weighing a move toward integrative, membership-based care, it's both a recap and an invitation.","thumbnail_url":"https://img.transistorcdn.com/RDUSeE44PXw6C0vroYb_a-tROTMjDYFL7tE1bj-xPjc/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kZDU2/ZDYwYTUyOTJkZDE3/ZTYwZjk4NzgzNzBj/OWQ4Ni5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}