{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"What Works","title":"EP 149: Combining Creativity and Productivity To Do Great Work With Unmistakable Creative Host & Author Srinivas Rao","html":"","width":"100%","height":180,"duration":2929,"description":"\nThe Nitty Gritty\n\n* Take a look at Srini Rao’s daily writing routine — from the apps to the systems — that enable him to write 1,000 words a day, every day\n* How creating for one — rather than many — invokes higher quality work\n* Why looking at the long-term view helps you avoid the comparison trap\n* Thoughts on mastering the creative process so that your work makes a lasting impact on your audience, customers, and clients\n\nSrini Rao writes at least 1,000 words a day and yet the majority of them you’ll never read. Why does he write so much, knowing that most of it won’t see the light of day through a blog post, an email, or a book chapter? Srini argues that within that daily practice comes some of your best work… and the essential opportunity to master your craft.\nWe release new episodes of What Works every week. Subscribe on iTunes so you never miss an episode.\nUsing a daily writing system to do the work\n“The seeds of your most resonant work are actually created in private. When you’re creating this much in private and you don’t have the pressure to share everything, then you can be selective. I create a large volume of work much of which largely nobody sees.” — Srinivas Rao\nHere’s a reality: not everything you create will be great and not everything will be for public consumption. That’s just part of the creative process. But as you dedicate yourself to a daily practice, you hone your skill and thus are more selective about what you do share.\nTake Srini for example. He writes over 7,000 words a week and only a small portion of those words become a blog post or an email or a book chapter. But through that process, Srini uncovers some of his best ideas. Here’s a look at his daily writing routine:\n\n* Wake up at 6 am\n* Meditate for 10 minutes using the Calm app\n* Read for 45-60 minutes. Almost everything he writes that day is inspired by something he’s read… and he only reads out of real books, not Kindle books.\n* Turn on the same techno track on repeat and put on...","thumbnail_url":"https://img.transistorcdn.com/AmfGeDL96-fhMaeOcqmX7TK_eWrvTLco6OJj2QpZtZI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80NGUx/OWY5ZDg1M2E5MmU3/ZjEwOWVmNDM3MWVh/ZjZlOS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}