{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Franchise Leader Spotlight","title":"How Alex and Myriam Guerrero Built Trust, Culture, and a Tint World Empire in El Paso | Tint World Franchisees","html":"","width":"100%","height":180,"duration":1602,"description":"Alex and Myriam Guerrero didn't plan on becoming franchise owners — Alex stumbled into it at a USO transition event when a franchise broker showed up and offered a presentation. Four years later, they're running a Tint World location in El Paso, scaling to three stores, and building the kind of franchisee-franchisor trust that most brands spend years trying to manufacture. This conversation gets into what it really takes to build a business with your spouse, what the franchising industry is still getting wrong with veterans, and why legacy franchisees don't need another broadcast — they need a direct conversation.In this episode:What Alex learned about veterans and the franchising knowledge gap — and what he's doing about itHow he and Myriam built a grow-from-within culture they can protect as they scaleWhy their relationship with their franchisor works — and what it would take to replicate that across a networkGuest: Alex and Myriam Guerrero, Franchisees, Tint World Host: Katherine LeBlanc, Fractional CMO | Apollo CMOAre you a franchise brand leader working on a growth challenge? Katherine works with franchise brands as a Fractional CMO. Learn more at apollocmo.comThe Franchise Leader Spotlight Podcast is part of the My Podcast Host Franchise Podcast Network — bringing franchise brand voices to the audiences that matter.Brought to you by My Podcast Host — private internal podcast channels and the Franchise Podcast Network for franchise brands that take franchisee communication seriously. ","thumbnail_url":"https://img.transistorcdn.com/4_h0kGDGGaZTQsS5NK8suw7nf_131fbDb5ldSJSGMck/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80YzJj/NjdkNmE1YmY0YmM0/MzdlZjZhZmEwNTVl/ZTk0MS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}