{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"START","title":"JJ Maxwell, CEO & Founder, Pillar (trypillar.com) \"Your App's Copilot\"","html":"","width":"100%","height":180,"duration":997,"description":"Setting up a single trigger in Zendesk takes 30 clicks\nWith Pillar it takes one sentence\nJJ Maxwell built an open source copilot you build into your app. Users talk to it in natural language and it drives the app for them\nThe problem: products can do a lot but users don't always know what's there. So they ask support. Or they churn\nBefore Pillar, JJ built a creator ad marketplace with about 40,000 creators. Then spent two years on another product through YC W24. About $30M on the platform, real users, decent growth. \nPivoted anyway. \nAs soon as he lost belief it was gonna work, he ripped the bandaid off\nWeb MCP is already rolling out. Companies trying to stop agents from taking actions are fighting a losing battle\n🎙️ JJ Maxwell, Founder & CEO of Pillar (trypillar.com) on the Fondo START pod\n01:56 What Pillar is: a copilot that’s easy to build into your app\n02:19 Why users ask support or churn when product complexity hides value\n03:05 “30 clicks” in Zendesk becomes a sentence\n03:39 Why AI can do this now: models are better at reasoning and chaining actions\n04:19 What implementation looks like: wrap existing frontend code and tool calls\n05:25 Why teams can often get Pillar working in about a day\n06:09 The Double journey, real traction, and the decision to pivot\n11:00 Web MCP and why agent-ready software is coming\n12:23 Why companies may not be able to stop agents from taking actions forever","thumbnail_url":"https://img.transistorcdn.com/q-E1hh7K6IS4AfZiNy2p4MYVGcUOO8lQP92h8QbOEOA/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80NzVj/MDEzNjkxNjU1N2Uy/NDFhMDQ3M2ZhNWI3/NWY0MS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}