{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Dive: Foundations for C-Store Sales Associates","title":"Mastering Cross-Selling Techniques","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/87a5eec5\"></iframe>","width":"100%","height":180,"duration":867,"description":"Dive - Mastering Cross-Selling Techniques\nEpisode 18 Duration: 14 minutes\nJoin host Mike Hernandez as he explores the art of cross-selling techniques that enhance customer shopping experiences while boosting sales. Learn to recognize cross-sell opportunities through customer needs understanding and perfect timing, introduce related products effectively using product knowledge and engaging descriptions, practice add-on selling through practical exercises, and refine skills through feedback sessions that celebrate successes and provide constructive improvement guidance.\nEpisode Overview\nMaster essential cross-selling elements:\nCross-sell opportunity recognition\nCustomer needs understanding\nPerfect timing identification\nRelated product introduction\nFeedback session mastery\nRecognizing Cross-Sell Opportunities\nLearn to implement:\nSuccessful foundation building\nCustomer understanding prioritization\nShopping habit observation\nPreference tracking capability\nComplementary product identification\nUnderstanding Customer Needs Excellence\nDevelop approaches for:\nNeed understanding cornerstone\nRegular customer pattern recognition\nMorning routine observation\nPurchase history tracking\nSubtle cue identification\nReal-World Lisa Coffee Scenario\nMaster techniques through example:\nDaily dark roast routine\nOccasional muffin-pastry pairing\nFriendly conversation initiation\nUsual order acknowledgment\nBreakfast sandwich suggestion\nLisa's Response and Purchase\nCreate systems for:\nSuggestion consideration pause\nOption inquiry engagement\nVariety listing enthusiasm\nBacon-egg-cheese selection\nRecommendation appreciation\nCustomer Understanding Impact\nImplement strategies for:\nWell-timed suggestion delivery\nObservation-guided approach\nSatisfied customer creation\nBeyond-usual purchase achievement\nValued and cared-for feeling\nThe Timing Matters Mastery\nEstablish protocols for:\nEverything timing principle\nRight moment recognition\nAppropriate offer identification\nBread-butter-jam combination...","thumbnail_url":"https://img.transistorcdn.com/zrZxScRcZFmn69MZIrXmmbPFetZsQRVzOB-QfZwX7Nk/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8yNDUy/YTkzYmMxZWViMjRk/ODBlODViZjVjYTBh/MzNlOC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}