{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Elevated Coach Podcast","title":"Transform Your Business in 4 Weeks (The Art of Connection)","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/882d73d5\"></iframe>","width":"100%","height":180,"duration":1986,"description":"Connect with Joel here:⁠⁠https://www.instagram.com/coach.joel.burgess/⁠⁠⁠⁠https://www.linkedin.com/in/coachjoelburgess/⁠⁠⁠⁠https://www.youtube.com/@coach.joel.burgess⁠⁠Key takeaways:Many coaches struggle with marketing and feel misaligned.Authentic marketing is about sharing who you are.Connection is more important than numbers in coaching.Coaches often see clients as numbers, losing the essence of connection.Self-worth should not be outsourced to external validation.Dumbing down oneself prevents authentic connection.Emotional resonance is key to building trust with clients.Facilitating paradigm shifts creates lasting connections.People crave authenticity and realness in coaching.Connection leads to trust, which is essential for business growth.Sound bites:\"You need to know who you are to connect.\"\"Trust leads to influence and authority.\"\"Be of service, give more than you ask.\"Time stamps:00:00 The Struggle of Coaches with Marketing03:09 Finding Authenticity in Marketing06:01 Mistakes Coaches Make in Marketing11:48 The Importance of Connection19:39 Three Levels of Connection for Coaches","thumbnail_url":"https://img.transistorcdn.com/iNorj8A3L7UQiQCCRkrb6A1y-P7YeRbniPyoh5ylK8k/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9iMGY2/MTViMTk2MWE0YTk1/YzQ3ZjI2ZTY5MjRh/ODVkZi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}