{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Work Less, Earn More","title":"EP 104: It's a Service... Turned Into a Product! with Candice Prather - Exploring Alternative Business Models","html":"","width":"100%","height":180,"duration":1306,"description":"Over the next several episodes, I'm going to be interviewing a series of online business owners about their business models, how their businesses make money, their biggest expenses, how much time their businesses take to run, how big or small their teams are, and more.\n\nToday I’m talking to interior designer Candice Prather about how she blends her offerings to capture very different types of customers in a service-based business.\n\nCandice Prather is a Maryland-based Interior Designer and Realtor at Keller Williams Preferred Properties. She is a proud member of The American Society of Interior Designers (ASID), the Real Estate Staging Association (RESA), and The National Association of Realtors (NAR).\n\nListen to the full episode to hear:\n\nWhy you have to think like your customer when developing a marketing strategy\nHow Candice uses a detailed questionnaire to prep potential clients for their sales call\nHow she manages client workload across her two primary offerings\nWhat add-on products boost Candice’s bottom line\nHow Candice envisions scaling her business\n\nLearn more about Candice Prather:\n\nCandicePrather.com\nInstagram: @CandicePrather\n\nLearn more about Gillian:\n\nStartup Society\nGet on the waitlist for VALIDATE\nProfit Planning Challenge\nGet in touch!","thumbnail_url":"https://img.transistorcdn.com/jSVFNaMVaq2xN_XXMdPWb2thI2IwCmxWI1ny0RZrwGE/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzQ5MjUwLzE3MDY2/NDcyMjQtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}