{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Transformative Principal","title":"Journey Modeling with Molly McGowan Gorsuch Transformative Principal 567","html":"","width":"100%","height":180,"duration":2456,"description":"\nWhat is journey modeling? \nTake a look at what decisions people make and what it means for your potential people to look for you\nWhat brings true value to your School/District?\nWhere are you bringing value to your employee and where are they bringing value to you? \nWhat skill sets are you looking for and are articulated in the \nBringing people into your fold before you really get them in the door. \nYou want to appeal to the individual and create a customer experience.\nWeird to think of these future employees as a customer of your district. \nHow are people seeing you? And what are they seeing? \nAre your messages being seen in a positive way? \nIdentify a friction point and how you could turn that into a touchpoint\nHow could you use LinkedIn in a more effective manner? \nEngage with your constituents - go and ask what people are saying. \nIt’s valuable to know each student’s name, but have you talked to every parent? \nCollaborative\nJob descriptions from old-school approaches. \nKey drivers for specific generations. \nValue talents and skillsets in that job description\nExpectations around the job and the process\nHow do you make people feel wanted? \nRelationships and setting expectations.\nHR does have the opportunity to grow here. \nYou can still communicate. \nYou can automate many of these sequences. \nAutomate what you can\nNew Hire Onramp Email Template\nJourney Model - teachers saw that they weren’t hearing from districts during a period of time over the summer. \nPeople expect a certain level of interaction with schools and districts to understand what is going on. \nShowing them what it is to be in the community. \nJourney Model components - catalyst, question-asking, touchpoints (community, benefits, etc.), decision-making process, after acceptance, on ramping, continuing\nIdentifying key focus areas\n\nAbout Molly McGowan Gorsuch, APR\n\nDirector of Client Engagement at Rhodes Branding\nMolly is the liaison between education leaders and Rhodes Branding, connecting the K-12...","thumbnail_url":"https://img.transistorcdn.com/nWVRQgr5qAaqq4FBrc1SK-md_IsJQV0RWL4ZBC2WeeQ/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzQxNTQ5LzE2ODM4/NjYyOTUtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}