{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Crazy Wisdom","title":"What Do Knowledge Management Workers Actually Do? - Tim Wood Powell","html":"","width":"100%","height":180,"duration":3367,"description":"Introduction In this exciting episode of the Crazy Wisdom podcast, we are joined by Tim Wood Powell, an innovator, catalyst, author, and speaker whose motto is \"Let's make our Knowledge work!\" Tim is the founder of the Knowledge Agency and author of the book The Value of Knowledge. This episode is packed with insightful discussions around the realm of knowledge, its role and value in business, and the challenging aspects of measuring intangibles. Notes Understanding Knowledge The discussion kicks off by probing the question, 'What is knowledge?' An intangible asset with no weight, its definition and measure become particularly complex in a business setting. Tim explores his insights from his experience in the music business and recounts a copyright dispute over a song. The Benefits and Challenges of Knowledge Tim shares his views on how knowledge benefits us by bringing in perspectives from psychology and philosophy. But in the business world, where there's a constant pursuit to measure the immeasurable, knowledge can be a conundrum. The current accounting systems are designed to measure tangible assets, but they fall short when it comes to intangibles. This poses challenges, especially in today's knowledge-driven work environment. Tangible to Intangible: The Journey With real-world examples, Tim illustrates how we've moved from tangible to intangible assets and discusses their role in creating business value. From IP sales of bankrupt companies to branding strategies for products like tobacco, Tim provides insightful commentary on the value and paradox of intangibles. Knowledge and Business Performance Tim delves into how companies must create their own metrics to assess intangibles despite existing accounting systems. He speaks about the role of knowledge in buffering business risks, managing uncertainty, and aiding decision-making processes. He discusses the importance of decision-making in a world that is increasingly algorithmic. The Role and Value...","thumbnail_url":"https://img.transistorcdn.com/UZbrDrlO5VTfDNcq188THwbv0T09vcmLyzx3BcPI9bs/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS81Y2Rj/OGFiMTYyMGFkNTM5/N2NjOWI2MWM5YzQ1/YTc2Ny5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}