{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The GEO Show","title":"What It Actually Looks Like to Build AI Visibility for a Startup","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/8b2d3e50\"></iframe>","width":"100%","height":180,"duration":2085,"description":"Most brands have no idea whether AI recommends them. This is what the first day of fixing that actually looks like, with real numbers and nothing hidden.\nParis Childress of Hop AI and Simon Young of Question.Marketing take one of Simon's clients, WhatsApp Business Platform Stitch AI, and start building its visibility inside ChatGPT, Google AI Overviews and Google AI Mode in public. No case study gloss. Day one, live, including the baseline nobody wants to publish: Stitch is mentioned in one prompt out of thirty.\nOver the next 60 days this series follows the whole build. This first session covers how the prompt set gets chosen, how share of voice is measured and why it is harder than SEO ever was, how a knowledge base of 1,335 sales call recordings gets turned into content AI models will cite, and what \"information gain\" actually means when everyone is drowning in AI slop.\nWHAT YOU'LL TAKE AWAY\nHow to attribute leads from AI when there is no click to track\nWhy the prompt set is the part most businesses get wrong\nHow to find the words your customers really use, using competitor reviews\nWhy first-party knowledge beats volume when you want to be cited\nHow to baseline your share of voice before you spend a penny on content\nCHAPTERS\n00:00 Who's on this and what we're building\n01:00 From black hat SEO to answer engines: Simon's route in\n02:00 Where did all the clicks go?\n03:00 Calling out AI referral numbers nobody can prove\n04:00 Is GEO a real channel, or SEO with a new sticker?\n05:00 Zero-click search: why an AI referral leaves no trail\n07:00 The \"how did you hear about us?\" fix for AI attribution\n08:00 What Stitch AI does, and why the category is hard to name\n10:00 \"Bulk WhatsApp\": the term customers search, not the one you'd pick\n13:00 Using G2 to find the category your competitors sit in\n14:00 Mining 500 competitor reviews for the voice of the customer\n15:00 Inside the knowledge base: 1,335 sales calls in 24 hours\n17:00 Information gain explained: scoring what...","thumbnail_url":"https://img.transistorcdn.com/7cDHOTKwTPJbamMzkSU5XMeYqbfRSPk5nMQ6zhbTeaI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kY2Ri/MGIyZjViNzJiODc5/ZGM5MmJhYmE4NmYx/MTVhYy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}