{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Productive Insights Podcast — Actionable Business Growth Ideas — with Ash Roy","title":"180. Market Research Masterclass with Copywriter — Alexi Neocleous A 3-Pronged Approach","html":"","width":"100%","height":180,"duration":2515,"description":"Market Research Masterclass with Copywriter — Alexi Neocleous A 3-Pronged Approach\n\n\n\t\n\t\n\t\tLinks Mentioned:\n\t\t\n\t\t\t* www.fubbi.co\n\t\t\t* www.backlinko.com\n\t\t\t* www.GetMeToDone.com\n\t\t\t* www.Productiveinsights.com\n\t\t\t* www.YouTube.com/ProductiveInsights\n\t\t\t* www.CallAshRoy.com\n\t\t\t* www.PremiumProductivity.com\n\t\t\n\t\n\n\n\n\tBooks Mentioned:\n\t\n\t\t* Content Hacking: How Companies Are Achieving Explosive Growth With Content\n\t\n\n\n\tRelated Episodes:\n\t\n\t\t* 061. Why Attention Is The New Currency — With Kevin Rogers\n\t\t* 038. Rand Fishkin – How To Create Great SEO-Friendly Content Plus Key Trends In Search\n\t\t* 001. Neil Patel (Kissmetrics Founder) On How To Make Better Decisions Around Client Selection, Branding and Investing\n\t\t* 040. Eisenhower Matrix – How To Use The 4-Quadrant Matrix For Business Success\n\t\n\nAsh Roy and Alexi Neocleous Video Transcript (This transcript has been auto-generated. Artificial Intelligence is still in the process of perfecting itself. There may be some errors in transcription):\n\n\nAlexi\n\n00:00\n\nCause if you can understand and crystallize the intent behind the search, you can start to predict behavior. Yes. That's a whole separate thing that I'm not even gonna try and get into. Now, this is where you have an incredible advantage. If you really understand your audience's intent, you could start to anticipate what they're gonna think or what they're gonna search for. \n\nAsh Roy\n\n00:24\n\nWelcome back to the productive insights podcast. My name is Ash Roy. I am the founder of www.productiveinsights.com and the host of the Productive Insights podcast. And I am delighted to have a very special guest today. And his name is Alexi Neocleous and he is the founder of fubbi.co. He's also the author of this very cool book called content hacking, which I received when I attended the superfast business live event recently in Sydney. And it is filled with awesome little tips and tricks I highly recommended. So Alexi is a master copywriter and he's also elicited a response...","thumbnail_url":"https://img.transistorcdn.com/9b1RpM1m3U08ppoA1O0r7cNVKH_QBA7NI1mjnPne1fg/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS84NGRl/YTNiMGIxMTU5MGU2/YzFhY2VkODIzM2Q2/NmQ5ZS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}