{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Ecommerce Marketing School","title":"How To Effectively Measure Paid Ads (Plus The Biggest Mistakes To Avoid) #437","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/8c679a01\"></iframe>","width":"100%","height":180,"duration":968,"description":"“I saw this brand was getting an insane ROAS with this strategy…we have to try it.” This is something Joe Putnam, Owner of ConversionEngine, hears constantly. But the problem is, you probably don’t know much about that business. What are their margins? Goals? Without having that, it can be a slippery slope. So on today’s episode, Joe shares how to effectively measure paid ads to get the most for your business.","thumbnail_url":"https://img.transistorcdn.com/sMVeX70GKzeK3YOAREsTcVW3yH2c8nGxt-bVpJRA8tg/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85OTZi/MGRjY2M3MGFiYWE1/ZjQ5ODg4MTM0MDA2/MDc3Yi5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}