{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Playmakers with Andrew Flachner","title":"The Ultimate Listing Presentation (w/ Tom Ferry, Undem, Younger)","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/8d5fabe2\"></iframe>","width":"100%","height":180,"duration":3368,"description":"The listing presentation is the single highest-value hour in your business. What used to win one has changed. Sellers now arrive having run their own research through AI, holding a list of questions designed to see if you actually know your market.\n\nThis live (bonus) Playmakers session breaks down how top agents win listings now. Host Andrew Flachner, co-founder and CEO of RealScout, sits down with Tom Ferry, the number one real estate coach in the world; Stephanie Younger of the Stephanie Younger Group at Compass, a top-15 team in the country; and Andrew Undem of SURE Group, who sells roughly 500 homes a year with a team of three staff and 20 agents.\n\nThe panel maps the four moments that decide every listing appointment: before the doorbell, the first 15 minutes, the kitchen table, and winning the listing.\n\nWhat you'll hear in this episode:\nWhy your personal state before the doorbell matters more than your pricing deck (Tom Ferry)\nStephanie's 5-page seller intake questionnaire and the 20-minute call that does half the presentation\nAndrew's split between qualitative and quantitative prep — and the line he repeats on the drive over\nTom's prompt for feeding your full presentation to Claude or ChatGPT for instant coaching\nInternal vs. external decision makers, and how to spot which seller you're sitting with\nWhy walking sellers through a clear process removes objections before they come up\nThe exact \"That's not a problem\" script for fee pushback\nHow Opendoor's Cash Now, More Later changes the one-solution listing pitch\n\nChapters:\n00:00 Intro\n01:10 Meet the Panel: Tom Ferry, Stephanie Younger & Andrew Undem\n04:40 Before the Doorbell: Getting Your State Right (Tom Ferry)\n07:20 Stephanie's 5-Page Seller Intake Questionnaire\n12:48 Feed Your Presentation to Claude: Tom's AI Prompt\n14:58 Reputation or Preparation, Ideally Both\n15:59 The First 15 Minutes: Host Gifts, Dogs & Shoes\n19:23 Tour or Strategize? Why Asking the Questions Means Control\n25:56 Stephanie’s 3-Step...","thumbnail_url":"https://img.transistorcdn.com/KnPUByRYG1Sv6v-gHnLUZizw9pJS-dK__tPghDFSC88/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS81Nzc5/YmQ4MmNhYmNjODU2/ODg0MmFlZDQwYTFl/YWIxNy5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}