{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Built For Coaches Podcast","title":"Episode #46 - How To Build More Trust With Your Audience To Make More Sales","html":"","width":"100%","height":180,"duration":2357,"description":"In this episode I talk you through the process of building more trust with your audience. Coaches forget about the nurture process and how they position themselves on social media to bring more clients through the door. Always selling in public leads to your prospects being burnt out. Instead you want to go through very thoughtful and thorough processes of aligning all forms of content targeted towards a particular launch. When you do that, you generate more targeted leads, so you know who is actually interested in your work and can re-target them with more of your best stuff, alongside follow up processes. The more targeted leads you generate during each \"pull\" the more clients you sell to in a push. Those targeted leads build up over time to a point that you don't even need to sell in public and can use your platform to continue to attract prospects that you sell to in private. ","thumbnail_url":"https://img.transistorcdn.com/JNkILXfMmrvTTM3OlgM07T5fTLHdl5PlJ7k6ICDQszs/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8zMzdm/ZWI1NTlmMDQ5ZGYz/NzYwMDc3ZjA1MGQ3/NDEzMS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}