{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The STRONG Roofer™ w/ Adam Bensman","title":"3 Trends Roofers Are Whispering About Right Now & What This Could Mean","html":"","width":"100%","height":180,"duration":645,"description":"Have you noticed it feels harder to get homeowners to make a decision lately?\nMaybe you've watched estimates sit longer than they used to.\nMaybe you've seen homeowners choose repairs over replacement.\nMaybe lead costs are climbing while opportunities feel harder to come by.\nYou're wondering...\n\"Is this just happening to me, or is something bigger going on?\"\nI had the opportunity to spend time with roofing contractors from across the country at the Florida Roofing & Sheet Metal Association Annual Convention.\nIn conversations at the TAMKO booth, during an industry panel, and at a private gatherings with contractors, I kept hearing these same 3 themes over and over again.\nAnd while none of us has a crystal ball, these trends may be signaling something important about where our industry is today and where it could be heading next.\nIn this new video, I break down:\n1) How homeowners are using AI to compare and choose roofing estimates\n2) How sales cycles are stretching to two and even three years in some markets\n3) How and why repairs are becoming a larger part of the conversation as homeowners delay replacement decisions\nMost importantly, I share what I believe the opportunity is for roofing companies willing to adapt.\nBecause while some contractors see these trends as threats...\nThe strongest companies will recognize them as signals.\nSignals to improve their sales process, better serve homeowners, and run leaner, smarter businesses.\nThe good news?\nEvery home still has a roof.\nAnd every roof will eventually need to be replaced.\nThe question isn't whether opportunity exists.\nThe question is whether we're preparing ourselves for what's next.\nStay strong,\nP.S. Are you searching for a community of contractors focused on navigating challenges, sharing what's working, and building stronger roofing businesses together? I invite you to check out The Roofing STRONG Alliance™ community: https://rsa.pro/\nMembership is now available at no additional cost to The TAMKO Edge®...","thumbnail_url":"https://img.transistorcdn.com/PaHOnvzPtAbZuaDqKsH4zhz8OxPaxPTyVAt8o8SBBks/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lNjAw/ZDMwMzVlODc3ZjI1/MWVlOWMzMGI5Nzli/ZDY0My5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}